Talent Acquisition@Iowa aims to better convey what it’s like to work at the University of Iowa. Projects that attract include:
- Marketing and communication strategies
- Community engagement
- Employer branding
Attract Phase 1-2
- Create employer brand
- Launch initial marketing campaign
Attract Phase 3
- Develop community-focused events
- Initiate niche marketing campaigns
The attract committee—one of several Talent Acquisition@Iowa strategy committees—leads initiatives in this focus area.