Talent Acquisition Strategy: Attract

Talent Acquisition@Iowa aims to better convey what it’s like to work at the University of Iowa. Projects that attract include:

  • Marketing and communication strategies
  • Community engagement
  • Employer branding
Attract Strategy Graphic

Attract Phase 1-2

  • Create employer brand
  • Launch initial marketing campaign

Attract Phase 3

  • Develop community-focused events
  • Initiate niche marketing campaigns

The attract committee—one of several Talent Acquisition@Iowa strategy committees—leads initiatives in this focus area.

Contact Information

Talent Acquisition

Campus Address
102-21 USB
Mailing Address

102 University Services Building, Suite 21
United States