Our goal is to support raters in providing objective and constructive 360-degree feedback to colleagues. Research and best practices suggest that raters should be aware of errors and biases that naturally exist.
General Recommendations for Enhancing Objectivity
- Be aware of the possible biases described below.
- Rate each behavior assessed independent from others.
- Consider the range of experiences you have had with this individual, not the first or the last.
- If the individual modified his/her behaviors in the past few months, assess the new patterns of behavior.
- If you have not observed the behavior in question, select “N/A.”
- Provide constructive written comments. All narrative comments will be reported as written.
Understanding Rater Bias
Literature on 360 assessments suggests that raters may be susceptible to unintentional biases which greatly reduce the effectiveness of 360-degree feedback. The best solution is for the rater is to be aware of these possible biases.
- Tendency to form a generalized (positive or negative) impression and rate the individual high or low on all rating criteria.
- Tendency to be more lenient or severe on all rating criteria than one's peers.
- Tendency to evaluate an individual as “average” on all rating criteria.
- Tendency to base rating solely on the most recent performance/behaviors.
Resources for Raters
Definitions of competencies (skills/behaviors) assessed:
Validity reports and research information from Envisia Learning: